Bente Gallagher describes her experience creating a brand. She goes over what a brand and branding is, and explains why it is hard to break away from expectations once your brand is strong. Bente gives tips with writing under pseudonyms.
The Hidden Agenda: Writing Political Mysteries and Thrillers
Panelists with experience in the political world discuss how they approach writing a political thriller, how they approach the difference between what politicians say and what they do, and who has inspired them.
